The Next Generation of Automotive Design & Innovation
Wrap Battle, created by Foxxtecca, is a unique automotive design experience that empowers youth from underserved communities nationwide.
This initiative offers students the chance to engage with the world of design and automotive customization and innovation, inspiring them to think creatively and collaboratively to create an art car.
In Wrap Battle, students first participate in an intro to transportation design sketch session by professionals in the industry and a short Q/A for students to learn about the industry and their paths. Then, they are instructed to collaborate on a vehicle wrap design in their designated groups, centered around a specific theme that encourages them to push creative boundaries providing hands-on learning experiences that highlight engineering, teamwork, and creativity.
Wrap Battle vehicles have been seen by hundreds of thousands of people due to showcasing in the African American Automotive Association (AAAA) booth at the 2024 SEMA show where the vehicles were wrapped live for attendees to see the amazing process, the Detroit Auto Show, and the Henry Ford Museum. The Wrap Battle project was also covered in an article in Hot Rod Magazine as well as their IG reel that now has over 53,000 views.
Wrap Battle Gallery
